


👋 Say Hola!
I’m Lucas Vignera,
Based in Madrid, Spain.
Digital Marketing & Account Executive Specialist with 5+ years of experience working in marketing campaigns, coordinating client relationships accross LATAM and Europe.
Proven ability to develop digital strategies, coordinate multi-channel advertising efforts, and exceed advertising sales targets.
Ambitious, dreamer, and passionate, I am also methodical, responsible, and a strong team player.
Completed Projects
Completed Projects
Years of Experience
Years of Experience
Happy Clients
Happy Clients

Experience

Experience

Experience

Senior Sales Agent
SIXT Rent-A-Car (Madrid, Spain)
2022 - Present
Provided tailored mobility solutions to business and premium clients at Atocha Trian Station, consistently exceeding monthly sales targets by 20%. Maintained top performance across KPIs in service quality, conversion, and revenue, while delivering outstanding customer experience in a high-demand environment.

Senior Sales Agent
SIXT Rent-A-Car (Madrid, Spain)
2022 - Present
Provided tailored mobility solutions to business and premium clients at Atocha Trian Station, consistently exceeding monthly sales targets by 20%. Maintained top performance across KPIs in service quality, conversion, and revenue, while delivering outstanding customer experience in a high-demand environment.

Senior Sales Agent
SIXT Rent-A-Car (Madrid, Spain)
2022 - Present
Provided tailored mobility solutions to business and premium clients at Atocha Trian Station, consistently exceeding monthly sales targets by 20%. Maintained top performance across KPIs in service quality, conversion, and revenue, while delivering outstanding customer experience in a high-demand environment.

Digital Marketing Specialist
Atractiva Agencia (Independent Professional)
2021 - Present
Digital Marketing Specialist with 5+ years managing campaigns and client growth. Founder of Atractiva Agencia, where I craft strategies that attract and convert. I balance my professional career with building my own agency, blending employment experience with an entrepreneurial soul.

Digital Marketing Specialist
Atractiva Agencia (Independent Professional)
2021 - Present
Digital Marketing Specialist with 5+ years managing campaigns and client growth. Founder of Atractiva Agencia, where I craft strategies that attract and convert. I balance my professional career with building my own agency, blending employment experience with an entrepreneurial soul.

Digital Marketing Specialist
Atractiva Agencia (Independent Professional)
2021 - Present
Digital Marketing Specialist with 5+ years managing campaigns and client growth. Founder of Atractiva Agencia, where I craft strategies that attract and convert. I balance my professional career with building my own agency, blending employment experience with an entrepreneurial soul.

Independent Brand Manager
Reformame Spain (Madrid, Spain)
2024 - 2025
Launched and positioned the brand of a premium home renovation company in Spain, developing website, social media, paid media campaigns, and OOH campaigns. Implemented digital strategies that boosted Instagram and TikTok engagement by +300% and follower growth by +250%.

Independent Brand Manager
Reformame Spain (Madrid, Spain)
2024 - 2025
Launched and positioned the brand of a premium home renovation company in Spain, developing website, social media, paid media campaigns, and OOH campaigns. Implemented digital strategies that boosted Instagram and TikTok engagement by +300% and follower growth by +250%.

Independent Brand Manager
Reformame Spain (Madrid, Spain)
2024 - 2025
Launched and positioned the brand of a premium home renovation company in Spain, developing website, social media, paid media campaigns, and OOH campaigns. Implemented digital strategies that boosted Instagram and TikTok engagement by +300% and follower growth by +250%.

Advertising Sales Agent
Los Andes Diario (Grupo Clarín)
2021 - 2022
Supported digital advertising sales for key clients across industries, building strong relationships that contributed to +15% revenue growth. Co-created the Gaming/E-sports section, securing sponsorships from launch, and managed campaign performance and reporting across digital platforms.

Advertising Sales Agent
Los Andes Diario (Grupo Clarín)
2021 - 2022
Supported digital advertising sales for key clients across industries, building strong relationships that contributed to +15% revenue growth. Co-created the Gaming/E-sports section, securing sponsorships from launch, and managed campaign performance and reporting across digital platforms.

Advertising Sales Agent
Los Andes Diario (Grupo Clarín)
2021 - 2022
Supported digital advertising sales for key clients across industries, building strong relationships that contributed to +15% revenue growth. Co-created the Gaming/E-sports section, securing sponsorships from launch, and managed campaign performance and reporting across digital platforms.

Jr. Account Executive
RUTA Publicidad
2019 - 2021
Supported account management for multiple clients, coordinating social media, video production, political campaigns, and digital ads. Acted as point of contact between clients and creative/strategy teams, assisting in project execution and reporting.

Jr. Account Executive
RUTA Publicidad
2019 - 2021
Supported account management for multiple clients, coordinating social media, video production, political campaigns, and digital ads. Acted as point of contact between clients and creative/strategy teams, assisting in project execution and reporting.

Jr. Account Executive
RUTA Publicidad
2019 - 2021
Supported account management for multiple clients, coordinating social media, video production, political campaigns, and digital ads. Acted as point of contact between clients and creative/strategy teams, assisting in project execution and reporting.

Community Manager Trainee
Cometogethere Agency
2019 - 2019
Supported content and strategy team with social media planning, research, and community management. Created engaging posts, monitored KPIs, and identified trends to improve account performance.

Community Manager Trainee
Cometogethere Agency
2019 - 2019
Supported content and strategy team with social media planning, research, and community management. Created engaging posts, monitored KPIs, and identified trends to improve account performance.

Community Manager Trainee
Cometogethere Agency
2019 - 2019
Supported content and strategy team with social media planning, research, and community management. Created engaging posts, monitored KPIs, and identified trends to improve account performance.

Projects

Projects

Projects

Education

Education

Education
Digital Marketing Certificate
Digital Marketing Institute
2022 - 2023
Professional Certificate in Digital Marketing, Digital Marketing Institute. Focused on strategy, social media, SEO, and performance marketing.
Digital Marketing Certificate
Digital Marketing Institute
2022 - 2023
Professional Certificate in Digital Marketing, Digital Marketing Institute. Focused on strategy, social media, SEO, and performance marketing.
Digital Marketing Certificate
Digital Marketing Institute
2022 - 2023
Professional Certificate in Digital Marketing, Digital Marketing Institute. Focused on strategy, social media, SEO, and performance marketing.
Bachelor's Degree of Avertising
Aconcagua University
2015 - 2020
Bachelor’s Degree in Advertising, University of Aconcagua (Mendoza). Graduated with Silver Medal distinction for outstanding GPA
Bachelor's Degree of Avertising
Aconcagua University
2015 - 2020
Bachelor’s Degree in Advertising, University of Aconcagua (Mendoza). Graduated with Silver Medal distinction for outstanding GPA
Bachelor's Degree of Avertising
Aconcagua University
2015 - 2020
Bachelor’s Degree in Advertising, University of Aconcagua (Mendoza). Graduated with Silver Medal distinction for outstanding GPA

Stakes

Stakes

Stakes

Notion
Workflow Tool

Notion
Workflow Tool

Notion
Workflow Tool

Ad. Illustrator
Intermidiate Level

Ad. Illustrator
Intermidiate Level

Ad. Illustrator
Intermidiate Level

Google Ads
Intermidiate Level

Google Ads
Intermidiate Level

Google Ads
Intermidiate Level

Framer
No Code Development

Framer
No Code Development

Framer
No Code Development

Meta Ads
Intermediate Level

Meta Ads
Intermediate Level

Meta Ads
Intermediate Level

Trello
Workflow Tool

Trello
Workflow Tool

Trello
Workflow Tool

Contact

Contact

Contact
Let's Get in Touch!

Contact No

Contact No

Contact No

Address

Address

Address